Trigger. Match. Reply.

Three steps you set up once. After that the flow runs on its own, watching your account in real time and answering within Meta's messaging policies.

  1. Set a trigger

    Choose what starts a flow: a keyword in a comment, a DM, or a reply to your story. You write the rule once.

  2. Match in real time

    We watch your connected accounts through Meta's official API and match each new interaction against your rules the moment it arrives.

  3. Reply automatically

    A private DM goes out in your voice — a fixed template or an AI draft — tied to that interaction and logged in your inbox.

One message, handled end to end

A customer writes, the keyword matches, and a reply goes out in your voice, logged in your inbox. Tap a message to watch it happen.

A customer messages
chai.and.co Instagram · Business

Example conversation. The same flow runs on your account, at any hour.